I want to create a functional website for an online store; what is the best & least expensive html editor?

Or is it better to simply use a service like Yahoo Small Business or similar service to start up an online store? I have rudimentary html writing skill but not much more, but I don’t want a “cookie cutter” site. I’d like it to resemble a newsletter or magazine splash page, possibly with an RSS feed area (blog), but I don’t have experience with formatting using html or anything else (XML is after my time, and I only know RSS because it is mentioned so often w/regard to blog technology.)

Find a local web designer…..a store is not a web page but some intense code to deal with credit cards, encryption, security, etc.

Business tips for top rank websites: don’t start with design

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